I was asked by Manfrotto to list my 5 golden rules of videography, and while I think creativity shouldn't be bound by rules to follow, these 'pointers' will keep you heading in the right direction to make awesome videos and films!
Check out the rules here..
http://www.manfrottoschoolofxcellence.com/2014/12/adam-plowdens-five-golden-rules/#.VJK9FbFXspV